Award Winning Roofers in San Diego County
Shingle, tile, metal and solar roofs, installed by one of the 2% of roofers GAF certifies as Master Elite. Owner-operated from Escondido by Mike Rochholz.
4.832 reviews on Google
- Licensed C-39 roofing contractor
- 2007Licensed C-39 roofing contractor
- Of roofers earn GAF Master Elite
- 2%Of roofers earn GAF Master Elite
- Stars from 32 Google reviews
- 4.8Stars from 32 Google reviews
- Years of combined experience
- 50+Years of combined experience
The Master Elite Difference
When you hire a GAF Master Elite contractor, you get access to lifetime limited warranties with the best coverage in North America. Only about 2% of roofers meet the standard, and Sequoia is a longstanding Master Elite contractor.
Recognised by homeowners and the industry, from Angi's Super Service Award to Best Contractor 2025.
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Roofing Services
The best product for your home within your budget, in four systems.
Most popular choice
Asphalt Shingle Roofs
The widest range of colours and the best value per year of service. Algae-resistant lines for coastal homes and heat-rated products inland.
Longest-lasting surface
Concrete & Clay Tile
Suits the Spanish and Mediterranean homes across the county, and outlasts the underlayment beneath it by decades.
Best fire performance
Metal Roofs
Standing-seam panels shrug off wind and embers along the foothill edges, and reflective finishes hold attic heat down.
Integrated, not racked
GAF Solar
Timberline Solar shingles nail down as part of the roof. Pairing solar with a re-roof avoids paying twice to work the same surface.
Beyond a Full Replacement
On a tile roof, the tile is rarely what fails. The underlayment is the real waterproof layer, and older felt gives out around 20 to 30 years. A full tear-off is often not the answer.
Ask About a Lift and RelayRoof Replacements
Material options and budget walked through openly, then permitting and the install from tear-off to final cleanup.
Tile Lift & Relay
Existing tile lifted, failed underlayment and flashings replaced, the original tile relaid. Same look, new waterproofing.
Leak Diagnosis & Inspection
The actual entry point found, instead of patching the nearest suspicious spot.
Dry Rot, Fascia & Termite Repair
Compromised fascia, sheathing and framing repaired, so the new roof lands on sound wood.
Low Slope & Flat Sections
Patios, additions, porticos and carports detailed with membrane systems, so the flat-to-pitched junction stops leaking.
Radiant Barrier
Low-E radiant barrier wrapping keeps the roof cooler and gives the air conditioning less work to do.
Matched to Your Microclimate
A roof twelve miles from the water lives a completely different life than one in an inland valley. Here is how we think about it before we ever quote a system.
Coastal Corridor
Carlsbad, Encinitas, Oceanside, Del Mar
Salt air corrodes fasteners and flashings first, and the marine layer grows algae on north slopes.
We spec corrosion-resistant fasteners and flashings, algae-resistant shingles, coated metal.
Inland Valleys
Escondido, San Marcos, Vista, Poway
Heat cycling ages asphalt and bakes older underlayment brittle, and Santa Ana winds look for weak edges.
We spec heat-tolerant architectural shingles or concrete tile, balanced ventilation, reinforced eave and ridge nailing.
East County & Foothills
El Cajon, Santee, Lakeside, Ramona
The longest heat load in the county plus wildland-edge exposure, so the roof is part of your defensible space.
We spec class A fire-rated assemblies, ember-resistant edges and vents, high-temperature underlayment.
See Some of Our Roofs
From a historic San Diego home to tile, metal and solar across North County.
Your roof could be next
A detailed, upfront estimate with options for your budget.
What Customers Say About Us
Google reviews4.832 reviewsRead them on GoogleWhat reviewers mention most
- Warranties
- Daily cleanup
- Prompt crew
- Quick work
- Kind employees
- Tidy work area
“They delivered a fast, highly detailed, and very reasonable quote… They got us onto the schedule in just a few days, and the crew managed to complete the entire job in only a single week… They left the job site clean, and the roof looks excellent.”
“We had the roof of our 30-years old Poway home completely redone… The Sequoia crew was attentive to details and performed an excellent job. They cleaned up the area around the house every day, even looking for nails… And if you get a chance, work with Rudy!!”
“If you’re looking for an honest roofing company, I highly recommend Rob at Sequoia Roofing. He was upfront about pricing, took the time to explain everything, and never made me feel pressured.”
“I have worked with Sequoia Roofing for nearly 10 years and highly recommend them… Mike has worked with me to repair and upgrade aspects of my older roof. He has been informative and always guided me with honesty.”
Small-Town Values, County-Wide
Sequoia Roofing is owned and operated by Mike Rochholz, who grew up in a small Midwest town and runs the business the same way: a helping hand for every client, no corners cut, and every roof built as if it were his own.
Homeowners name Rudy and Rob for honest, detailed estimates and the crew for cleaning up every day. Together the team brings over 50 years of combined experience.
In the community
Habitat for Humanity, Valley Center Pop Warner, Valley Center Little League, Valley Center High School Football.
Financing availableConvenient residential roof financing through EnerBank and Finance of America.
- 1
Free estimate
Rudy, Rob or Mike walks the roof and gives you a detailed, upfront quote with options for your budget.
- 2
The right system
Material, underlayment and fasteners matched to your home and your part of the county, with GAF warranty options.
- 3
Clean install
Permits handled, the job site cleaned every day, and a final walk-through for any fit-and-finish details.
Areas We Serve
Based in Escondido and roofing throughout North County and greater San Diego. Every part of the county gets a roof spec'd for its climate.
Inland North County
- Escondido
- San Marcos
- Vista
- Poway
Coastal North County
- Carlsbad
- Encinitas
- Oceanside
- Del Mar
East County
- El Cajon
- Santee
- Lakeside
- Ramona
San Diego
- San Diego
- Much of San Diego County
Don't see your city? We cover much of San Diego County. Call (760) 739-ROOF and we'll tell you straight.
Questions, Answered
What homeowners usually ask before their estimate.
Still have a question?
Talk to the office, Monday to Friday, 8 AM to 4:30 PM.
(760) 739-ROOFGet a Free EstimateWhat does GAF Master Elite mean for me?
Only about 2% of roofers earn GAF Master Elite certification. It gives you access to GAF’s lifetime limited warranties with the best coverage in North America.
Do I need a whole new roof?
Not always. On tile roofs the tile is often fine and the underlayment underneath has failed. A tile lift and relay replaces the waterproofing and keeps your original tile.
Are you licensed and insured?
Yes. Sequoia Roofing, Inc. holds California contractor licence #897098 (C-39 Roofing), active since 2007, and is bonded and insured.
Do you offer financing?
Yes. Convenient roof financing is available for residential roofing through EnerBank and Finance of America.
Which areas do you serve?
We are based in Escondido and work throughout North County and greater San Diego. Not on our list? Call and we will tell you straight whether we cover your area.
Request Your Free Estimate
Tell us about your roof and we will set up a time to look at it, then give you a detailed, upfront quote.
- Call the office(760) 739-ROOF
- Emailinfo@sequoiaroofing.com
- Office1317 Simpson Way, Suite L, Escondido, CA 92029
- HoursMon – Fri, 8 AM – 4:30 PM
GAF Master Elite contractorLifetime limited warranty options on qualifying roofs.